Disqus - Friends of OSAuthority

Re: 25 Tips for Marketing Your Blog

JackHumphrey — Wed, 21 Jun 2006 00:28:27 -0000

I got my Analytics account about 2-3 weeks after putting in for it. It really is thorough - way more than I even need to get excited about how people are moving to, through, and from my site!

Re: Guba takes a gamble: affiliate payments for free accounts

JackHumphrey — Thu, 31 Aug 2006 11:15:15 -0000

I come from a part of the web where people call this lead generation. There's loss-leader generation, Guba falls into that, and paid lead generation where entry costs a bit to cover the cost of generating each lead.

.25 cents is a great price in many niches for delivering a lead, except in Guba's example they don't have ANYTHING until that click turns into a free account holder, right?

That's where I see the risk.

Either way there are huge costs involved in driving traffic when you want to drive big traffic fast.

I bet there's a plan, as Tom states above. I am just happy to see people trying new models and stretching past the norm!

Re: Review of Instant Buzz

JackHumphrey — Tue, 05 Sep 2006 12:02:57 -0000

Instant Buzz has all kinds of members using their toolbar, but you aren't going to get enough traffic from it alone to promote fashion design related content.

I would highly recommend you looking into building a high-content site to drive traffic to your sales pages and products.

This would require fashion-related content and reviews you do yourself and supplement with content you have someone else do if you are too busy to post once a day to your site.

On the right platform, this strategy works better than anything else on the web to drive serious targeted traffic to your site(s).

We talk about this in a free report available at http://jackhumphrey.com/cd

Re: Directory of article directories – a comprehensive list of places to submit your article!

JackHumphrey — Tue, 26 Sep 2006 15:42:50 -0000

You can add it here in comments and I will move it up to the list once I've checked it out.

Thanks,

Jack

Re: Static Sites And SEO Are Dead: Please Make A Note Of It

JackHumphrey — Wed, 04 Oct 2006 00:46:24 -0000

Yes, we talk but not as often as we'd like. Running our respective "shops" is a lot of work!

The answer to your question is yes and no. Brad and Andy do very similar things and some different things.

You will notice we both talk a lot about natural search, blogging, good content, white hat search, etc.

Those guys made their names with shopping sites - and in a BIG way as you probably saw in the videos.

The biggest difference I can see is we focus on revenue models that don't require physical stock - content is our stock and affiliate revenue, PPC, e-products and services are our monetization.

Not that Brad and Andy's methods won't work across the board for any kind of site - they do.

What it comes down to and what I am so proud of is that the people who are "getting" the new internet and how marketing, content, linking, and SEO work TODAY are in a very small group.

Not many people in our circles know the first thing about how to prosper and market with the methods we talk about which means lots and lots (most) people don't know what's about to hit them.

The other difference between us is I think they are closed to new members now, which almost makes this a moot point, but still a very good question a lot of peole have been asking this week.

So thanks!

Jack

Re: Monetizing Your Blog

JackHumphrey — Wed, 04 Oct 2006 01:16:49 -0000

Depends on the site and the bloggers goals. A balance HAS to be struck between giving readers what they want and paying the bills.

I can understand how people have 100% fallen in love with free information, but they have to stop and think about the fact that bloggers put A LOT of work into making a great site and most are not wealthy hobbyists.

So balance is key between extremely good content and doing what needs to be done to support that content through sales, PPC, whatever.

This is a big part of my "job" so I have to get paid or the web would certainly lose me as a contributor on this type of platform.

Draw your own conclusions as to whether that would be a good or bad thing. :^)

Jack

Re: Bikini Model Authority Site Review

JackHumphrey — Wed, 25 Oct 2006 14:11:02 -0000

Thanks - I didn't think reviewing that site could hurt ratings. Every week is sweeps week here at FTR!

Jack

Re: Multivariate Testing for Free

JackHumphrey — Sat, 28 Oct 2006 16:58:53 -0000

I resigned myself to that fact with Google analytics. But they knew so much before all these services, giving them everything wasn't as much of a stretch as a lot of people assumed.

Re: SEO Linking Strategy: Swap Content Instead of Links

JackHumphrey — Thu, 16 Nov 2006 13:57:53 -0000

Anthony,

As long as you don't spend a disproportionate amount of time on the process, reciprocal linking, no matter what bonuses it still has to give from search, is a good tactic for direct traffic - as long as it isn't the only thing you do.

I just wanted to reach the folks who were doing it way more than they should be and ignoring what works really well nowadays.

Make sure you wash your needle off periodically to avoid infection. :)

Re: Hello-Goodbye Blog Marketing

JackHumphrey — Tue, 28 Nov 2006 18:36:29 -0000

Kevin,

Hey - when you got the goods, you got the goods!

Yours is a great example of putting good info out there and getting it picked up and placed in good company.

Thanks for the great post - saved me some writing that day! :)

Re: Keyword Tools Useless for Long Tail

JackHumphrey — Thu, 30 Nov 2006 12:53:38 -0000

Michel,

This looks very promising. Again it goes back to analyzing our own results and lucking into good phrases by writing for our market.

I use MyBlogLog.com to even know what those phrases are. Not even Webalizer or AWSTATS give you good data on long tail.

This one looks to be purposefully focused on long tail so I will be looking to see if I can triangulate data from MyBlogLog, log files, and HitTail and report back!

Thanks!

Re: These Test Results Are Dense!

JackHumphrey — Fri, 08 Dec 2006 15:22:01 -0000

Thanks for this Michel. This is a killer tracking tool. I love the heat map feature. Remember when someone was trying to charge massive amounts to generate what Crazy Egg is charging peanuts for?

Always pays to wait. Someone is bound to come up with a product that is better and cheaper after the newness of the technology normalizes.

Re: Five Things You Don’t Know About Me

JackHumphrey — Tue, 19 Dec 2006 14:36:29 -0000

Everything major Michel has to say about copywriting he has said. Is that a bad thing? No. Human nature doesn't change, so tapping into it via myriad techniques stays basically the same.

Will Michel run out of things to say about copy writing? I hope not. Will he bring new ways to train people the solid, immovable principles of copywriting? I'm sure he will.

Can he do something fun, off topic with his own blog? You bet.

Talking about the same thing all the time (I know first hand) gets really old sometimes and you need a break.

All we as educators do is come up with new ways to explain and train about things that never change, along with keeping up with our industry and reporting on new trends.

If it weren't for the new trends, there'd be precious little new things anyone would have to talk about in their professional on a daily basis.

Also - you have to market your site. This is a great Power Linking tactic Michel is taking part in, and, counter to Adam's reaction lots of people like getting to know a bit about the people who's blogs they read everyday.

About Michel having said everything about copywriting: If you took just 10% of his best material on this bog and in his membership site and applied it you'd be doing very well right now.

I have, so I know I don't need to hear about copywriting in every single post he makes.

He's a great guy and we all had bad hair in the 80's.

I am off to my blog to confess (but not brave enough to put pics of my parachute pants up from '84.)

Thanks for the break Michel and Happy Holidays to you and Sylvie!

Jack Humphrey

Re: Five Things You Don’t Know About Me

JackHumphrey — Tue, 19 Dec 2006 15:25:04 -0000

I would hate this blog if all Michel did was come up with content to sell products, which is every magazine's #1 goal whether the products are good, bad, needed, or wanted.

That is what the blogosphere is defiantly opposed to and so few marketers actually understand.

Sure Michel could come up with a ton of content every single day without repeating himself exactly. They have spam bots that do this. You can churn out 5 pieces of content and have the bot mix it up 100 different ways so nothing is technically the same - except the message.

I lose readers all the time - and customers - because I have chosed to focus on things they aren't interested in and I don't always talk about what they want.

This happens to every blogger in the world.

Chosing to leave Michel's 'sphere over something like this is a detriment only to you. Michel will be quite fine and doesn't need saving.

Re: 4 Things The Winners Will Be Doing In 2007

JackHumphrey — Wed, 03 Jan 2007 10:13:29 -0000

Hey thanks man! Nice to know you got here through a video on Daily Motion.

I will work hard to keep you flush with ideas this year.

Thanks for dropping in!

Re: Yahoo Purchases MyBlogLog.com

JackHumphrey — Thu, 11 Jan 2007 06:08:42 -0000

Cool. I am surely only one of many fans of MBL who wondered if their beloved stats tracking service was in danger or not.

Acquisitions don't always translate into better services by default, which gets some of us nervous when it is a company we use and rely on.

Congrats to the guys at MBL! You didn't even make a big deal out of your success!

Re: New Search Engine With Human Guides

JackHumphrey — Fri, 12 Jan 2007 16:11:05 -0000

LOL - now that I read it from that angle, it is a funny sentence!

Sorry about the scare that might have created. You are an excellent searcher! Thanks for the additional info.

Re: 4 Things The Winners Will Be Doing In 2007

JackHumphrey — Sun, 14 Jan 2007 04:49:18 -0000

Tammy,

Check out the search option in the upper right corner. I have written on a lot of different keyword research topics here as well:

http://jackhumphrey.com/fri...

Re: Meet Me At The Internet Success Seminar March 22-25, 2007

JackHumphrey — Sun, 14 Jan 2007 05:02:00 -0000

Thanks Alan!

Being one of the good guys, despite popular belief, really does pay.

Keep up the good work!

Re: Web 2.0 in 2007: The Free-For-All Is Over

JackHumphrey — Mon, 15 Jan 2007 09:27:49 -0000

Jonathan,

Yeah - the vertical niches have all been left untapped to date. Pretty much every video site on the web is trying to BE YouTube with general interest, accepting anything and everything.

We are building a niche video sharing site ourselves, as I am sure many people will this year in many niches.

Re: Give Links to Gain Authority Status

JackHumphrey — Wed, 17 Jan 2007 01:36:14 -0000

Thanks man. If linking out is an art, let's throw down some Michael Angelo!

Re: Speed Linking Slow Linking

JackHumphrey — Wed, 17 Jan 2007 03:40:14 -0000

Thanks Andy - you can clarify for me anytime!

I like your linking policy too. People who use "no follow" or worse, turn off their trackbacks and comments, are giving in to the biggest failed effort in history to stop comment spam.

If people only realized how they are killing their own business by turning off user interaction with their sites, they'd stop doing it in a second!

ASKIMET kills all my comment spam - no idea why people are so worked up over it!

Re: Speed Linking Slow Linking

JackHumphrey — Wed, 17 Jan 2007 03:40:14 -0000

Thanks Andy - you can clarify for me anytime!

I like your linking policy too. People who use "no follow" or worse, turn off their trackbacks and comments, are giving in to the biggest failed effort in history to stop comment spam.

If people only realized how they are killing their own business by turning off user interaction with their sites, they'd stop doing it in a second!

ASKIMET kills all my comment spam - no idea why people are so worked up over it!

Re: Give Links to Gain Authority Status

JackHumphrey — Thu, 18 Jan 2007 00:28:05 -0000

Don,

I actually go back and forth on new windows or same window depending on the link.

It is considered bad form by about 1/2 the blogging community to open new windows, but if I am linking to a resource that I want people to check out, but come back to the post to stay in context of the message, I make the link open in a new window.

People who complain about us using that tactic are extremely anal in my opinion - I am telling a story and want readers to stay focused or the whole exercise is for naught.

When the above isn't the case I keep the links clean and link in the same window for the most part.

I just try to make it so by the end of a user session on my site they don't have 50 browsers open.

re: the return visitor ratio - that doesn't speak to how long they stay per visit - just that they come back - and back - and back.

That's what you want. Improving your visitor session duration and page views per session is a constant work in progress, but my average page views right now hover around 1.8-2.5 pages per visit.

I'd like that to go higher, but it depends on how targeted the traffic is and my Myspace traffic is killing the average - they are a flighty bunch.

Re: Give Links to Gain Authority Status

JackHumphrey — Thu, 18 Jan 2007 00:29:06 -0000

Jamie,

See? I KNEW it would work! :)

There ya go folks - proof in a real work environment - it doesn't get any better than that!