Disqus - Latest Comments for jstratford

Re: Why Streaming Web TV Boxes Aren't Ready For Prime Time

jstratford — Wed, 21 Mar 2012 23:44:04 -0000

I chose to pass on the Google TV and I'm glad I did. However streaming of Netflix through the Magnavox Blueray player is flawless and the Hulu is fine, but I don't care for it personally.

Re: 5 Tips for Good LinkedIn Group Citizenship

jstratford — Thu, 16 Feb 2012 21:51:19 -0000

A flyswatter would be handy, but at times I feel a sledge hammer would be more apt. In all seriousness there are some groups that tend to get the people with the LOUD SPEAKERS cranked, but thankfully there are some good moderators out there. As for the person with the credentials, it's always better to represent yourself properly with proper spelling at the least, especially when you are attempting to communicate that you want a job in Mass Communications. LOL I find it to be quite ironic and it's definitely not the right venue for that style request. :)

Re: Sith or Get off the Pot

jstratford — Fri, 06 Jan 2012 14:32:08 -0000

Darth Slayer for sure Chris!

Re: Facebook Friends App to Edit Blank Avatars and Rare FB Users

jstratford — Mon, 15 Aug 2011 18:24:44 -0000

Thanks for sharing that app, it'll be very handy for selectively thinning out the inactive as well as the non-communicative users. :)

Re: How To Vet Your Facebook Followers and Friend Requests

jstratford — Sat, 13 Aug 2011 20:32:44 -0000

Another great post! Going through that many friends to evaluate who's communicated and who's contributed sounds tedious. Thanks for the pointers. :)

Re: Should Klout Scores Be “Stickier?”

jstratford — Fri, 22 Jul 2011 16:10:40 -0000

It does lack the stickiness for sure. Personally I don't tend to check Klout onsite, but instead just use a firefox plugin to monitor it and be able to know what's going on with only an occasional visit.

Re: OpenCourt's Balancing Act: Redacting Sensitive Info vs. First Amendment

jstratford — Thu, 21 Jul 2011 17:26:27 -0000

It makes more sense to strike the minors name out of things and if it happens again have the person invading the privacy penalized if it's in the scope of the law, which it is in many fields. Newspaper reporters that use information in a derogatory way ie privacy issues, should be penalized monetarily!

Re: Is Charging for Information Right or Wrong?

jstratford — Tue, 19 Jul 2011 08:46:36 -0000

It's not right or wrong it's good business and gives people who know less a way to increase their knowledge and potentially scale up the efficient use of social media! Go Chris!

Re: louisgray.com: Blogger Revamps User Interface, Cleans Up Nice

jstratford — Sat, 09 Jul 2011 19:54:30 -0000

That's a nice step up from when everything weren't integrate and were there solo. Even Gmail is undergoing a change to the html5 interface by the looks. :)

Re: Why Android will gain HUGE tablet marketshare later this year

jstratford — Wed, 15 Jun 2011 22:48:56 -0000

It'll be interesting to see which marketing methods will be utilized. They'd be a natural for upper end service/customer gifts that are loaded with their branded app.

The iPad is an iPad and once people get them, they tend to be loyal, but it's easy to see how the lower price point and the versatility of the androids will

Re: The Uneasy Relationship Between Twitter and Social Media Measurement

jstratford — Wed, 08 Jun 2011 20:16:53 -0000

If everyone writing original content including blogs using Canonical tags, to let them know it's original content we would be helping Google with what is original content. Here's a link to a good source, hopefully someone finds the interview to be helpful! :) @JRStratford on Twitter

Re: 5 Age Old Issues We Blame on Social Media

jstratford — Wed, 11 Aug 2010 18:43:50 -0000

I concur with much of what you've said and it resonates with me, however in the keyword searches for stats there were a couple of inconsistencies. 1. People express what they think of for search terms the one that is the most relevant. Therefore email marketing roi becomes more relevant as demonstrated by the increase from "email roi @55,900" to email marketing roi to 199,000 (which is more concise). Interestingly enough when someone is setting up to rank for longtails they should go with the ones with the traffic in place. With this search there are very few possiblilities to compete with 8 or 10k so it's not viable as an SEO project. Which you may be thinking where's he coming from? From an internet search standpoint if there is no one looking for it then there isn't any apparent commercial viability.

Just to put out another thing to think on. "Social Media Marketing" has an astounding 3.1 million search results and it is in quotes. To the people trying to rank for this term it's a mistake from an SEO standpoint. I.E. Here are the google results Keyword Competition Global Monthly Searches Local Monthly Searches
Clear selections on other pages
social media marketing roi
390 - -
Basically millions going for 390 hits per month and they are wasting their time working to page one of Google. I'll get away from my speciality.

One last thought: Social media has touched upon substantially higher amounts of people in a relevant way. The other types of media marketing are almost proportionately represented by the groups of people who can afford to utilize them or have it as part of their vocation. Just saying. :)

Thanks for the great post and letting me give you my "two cents". :)
Corporations are adopting and the ones have consultants which are generally early adopters instructing them and implementing things are recognizing huge roi's. On the

Re: Who dat just won the whole thing! (Scripting News)

jstratford — Sun, 07 Feb 2010 23:49:52 -0000

Dave that's well written and apt. Congrats to the New Orleans Saints for winning the Super Bowl!

Re: Google Maps Suggests New Places You Might Like

jstratford — Fri, 05 Feb 2010 21:46:11 -0000

With all of the data Google has compiled it'll allow them to try their algorithms. Judging from your example it's a quick first attempt based on other models that aren't contextually accurate, but when they refine it, it'll gradually reflect more of what is relevant and useful. The others don't have the data to utilize for an algorithm to do proper testing, though if Yelp has enough data for a small baseline, they'd most likely have a more relevant and predictable outcome than Google has at this moment.

Re: Will The New York Times meter kill traffic from social media?

jstratford — Wed, 20 Jan 2010 22:26:19 -0000

After the New York Times start charging for access there will rarely be a comment since it wouldn't be worth my time. Us promoting their business isn't a given it's something based upon reciprocity. There are many other places to read good articles, but I do enjoy theirs for both reading and sharing. ;) @JRStratford on Twitter

Re: Why Social Media Isn’t for Everyone

jstratford — Mon, 18 Jan 2010 18:07:44 -0000

I'd like to commend you on a well written blog post addressing Why Social Media Isn't for Everyone. With so many companies jumping on the bandwagon with no guidance and many times no clue about what they might expect some are finding out it's not for them. It's great that you outlined some of the situations as well as behavioral and attitudinal changes it'll take in order to curb the unexpected for the companies considering utilizing Social Media.

"Don’t use Twitter if your intern will be running the campaign." One of the things that companies often misunderstand is that it's about branding or potential profits, but about conversations which will lead the company to what needs to change. Utilizing the intern can be detrimental since the qualified company representative on Twitter (or any Social Media Platform) would be utilizing their personality product knowledge and able to keep it in the constraints of the company mandated guidelines and ensure consistency which is what people look for since it's component of Social Proof.

I trust that companies will adopt Social Media with their eyes wide opened, with their focus on enlarging their sphere of influence and more importantly to not only serve the communities, but to seek to make ongoing decisions to change as needed. It's an opportunity for companies to have ongoing fluid market research being done in an organic manner that is truly as natural as human interact. What a beautiful thing that is!

Re: Reporting Back on Wavelogging

jstratford — Sun, 17 Jan 2010 12:38:57 -0000

It's great that you did this experiment to utilize Google Wave instead of your blog. The conversational aspect is definitely a plus. As I read through your post and found that the threading function isn't working properly. That's definitely a downer since without that function working properly things can't be communicated back and forth in order to keep the discussion going. The other negative that I can see is detrimental is the lack of control and the fact that other people can mess it up.

It's definitely a great platform for putting things up spontaneously to discuss and collaborate.

Re: Job Seeker Takeaways

jstratford — Sun, 17 Jan 2010 10:16:23 -0000

It's great to see this type of venue for the job seeker. The advice given is from professionals that know what they are looking for and how to get their clients ready to get the job. The live coaching also serves to give the job seeker the skills necessary to gain the much needed competitive edge which could very well not only land them the desired job faster, but most likely a higher paying one. There are times when presentation is everything when it comes to moving into the desired position and securing the job offer with a good package.

Re: 10 Foursquare Apps You Can Use Right Now

jstratford — Sat, 16 Jan 2010 22:41:08 -0000

Go Gowalla FTW!!!

Re: 10 Foursquare Apps You Can Use Right Now

jstratford — Sat, 16 Jan 2010 22:40:24 -0000

That looks like a great choice for your localized NC Triangle.

Re: 11 Predictions for The Online Video Industry In 2010

jstratford — Sun, 03 Jan 2010 19:06:08 -0000

Thanks for the great post that is well written as well as thought out and cohesive. More importantly your predictions are on the bold side, but not without basis. Am trusting that the closed caption functions improve and was delighted that you caught the You Tube "You To" as well. It'll be an improvement if the major search engines have a universal standardization for indexing in place so it'll be more predictable. This is going to be a great year with many more changes in video affecting the users and the SEO methods. There still needs to be a cohesive manner for them to improve local search and more fully utilize geo-targeting and interpreting the results in a more natural and intuitive manner. :) My Two Cents!

Re: When the Student Becomes the Teacher

jstratford — Fri, 30 Oct 2009 18:56:44 -0000

That's definitely a great example of the virtues of inter-generational learning. Stephen is definitely doing what he loves and as a result he communicates well and puts the learner at ease along with instilling the desire of this dear senior lady to learn more about the subject matter.

Re: Cablevision Seeks to Encrypt Basic Cable

jstratford — Fri, 09 Oct 2009 16:39:26 -0000

Comcast or anyone else would find I'd go to a superior option dish setup to avoid their self promoting scheme for gaining revenue through mandatory upgraded boxes. This is a bad idea since the ones it would affect are the people on fixed incomes, lower income households and disabled people. It's discriminatory in nature since it will exclude some of their customer base. I'm not interested in this and the FCC needs to intervene as well as Congress putting laws into effect to protect the consumers.

Re: Enough With The Social Media Guru Attacks

jstratford — Tue, 06 Oct 2009 10:27:56 -0000

It's to bad that people feel like they have to knock each other to gain the advantage. It'd be much more positive and social responsible (which should be a part of being in social media in addition to conversations)to DM on Twitter or send a private message on Facebook if you disagree or you have differences. It's interesting when you do that people gain a mutual understanding and in the end there's the potential for mentoring and who knows, perhaps some consulting, collaboration, or perhaps a joint venture. Don't kill off the newbies to protect yourself. It takes your credibility away as well as the others in the same discipline.

Re: Facebook Wave: Why Facebook Should Clone Google Wave

jstratford — Sat, 03 Oct 2009 13:39:08 -0000

I always have to laugh when I read about people wondering is Facebook going to kill email. As an avid user of Facebook the feature I dislike is there communication system. It isn't remotely a replacement and it has a small place in the world of social networking for me. But it's a great part in that it's enjoyable, brings consistent opportunities to connect, and great entertainment as well.

As far as the Title " Should Facebook Clone Google Wave?" I don't believe it's ever a good idea to clone, but to take ideas away and customize them to your platform is yet another thing. Google wave could end up being a fad or it could survive and gain market share quickly. Though my invite hasn't come in and I'm still ill informed on Google Wave at least experientially it'd seem that it is a good concept, but perhaps better left to Google. The raw computing power in the infrastructure, the manpower, and the scalability could very well turn into a challenge even for Google. Remember they've been having service problems even before the formal release of Google Wave.

My Two Cents!