Disqus - Latest Comments for ischafer

Re: No Wukkas: Deep Focus Seeks Web-Savvy Client Services Director - AgencySpy

ischafer — Fri, 17 Sep 2010 22:22:47 -0000

The ability to speak wookie will also be smiled upon. Ability to sleep through the night in a bantha is a plus.

Re: Heineken Launches New Online Video Campaign ‘Men With Talent’

ischafer — Tue, 27 Apr 2010 11:28:55 -0000

Isn't this just a commercial uploaded to the internet? Is there a social component here? <== intentionally provoking here.

Re: FACEBOOK BOMBSHELL – How DID EVERYONE miss this! #facebook #f8

ischafer — Thu, 22 Apr 2010 00:13:25 -0000

You're definitely onto something here, and I shared some thoughts on it as well: http://dfoc.us/bKlykk

Re: Finally! A Better Way to Manage Facebook Friends

ischafer — Tue, 14 Jul 2009 17:55:46 -0000

Of course they would. There are no egos in Hollywood.

Re: Op-Ed: What Social Media Revolution? By Gareth Kay - AgencySpy

ischafer — Tue, 14 Apr 2009 16:54:06 -0000

Bingo. Its just that when you say "social media", people start listening all of a sudden. If you get their attention with semantics, then deliver with sound ideas, and even more important, sounder business principles and ideals, we'll all be in a better place.

Re: Your Pitchmen News: Billy & Sully Get a Show, Vince Gets Arrested - AgencySpy

ischafer — Mon, 30 Mar 2009 10:55:23 -0000

Who pitches the Pitchmen?

Re: Predictions For The Ad Biz. It's Almost 2009! Whoop! - mediabistro.com: AgencySpy

ischafer — Fri, 19 Dec 2008 01:36:04 -0000

BTW, I also predicted that the Mets would win the world series last year. Maybe this was just a little misdirection. Or maybe it wasn't. Bwahahaha. Ha.

Re: Predictions For The Ad Biz. It's Almost 2009! Whoop! - mediabistro.com: AgencySpy

ischafer — Fri, 19 Dec 2008 01:32:35 -0000

Well, the way I see it, is that it's a cycle. Like independent record labels in the 90s. Of course they wind up getting bought in the long run, but then new shops sprout up. Recessions ALWAYS breed new shops, and clients with a desire to not be underserviced. I'd bet on it, given the ad world's history. I've got a pretty big bet on it now.

I started this agency in a recession, and others will too.

Re: Predictions For The Ad Biz. It's Almost 2009! Whoop! - mediabistro.com: AgencySpy

ischafer — Fri, 19 Dec 2008 01:32:28 -0000

And we're hiring. Judiciously, but we're hiring.

Re: Predictions For The Ad Biz. It's Almost 2009! Whoop! - mediabistro.com: AgencySpy

ischafer — Fri, 19 Dec 2008 01:26:18 -0000

The writing is on the wall with all of these things. They're no longer hopes, my friend. They're eventualities.

Re: Brett Ratner, DDB And Michael Phelps Do Tom Cruise - mediabistro.com: AgencySpy

ischafer — Fri, 24 Oct 2008 12:45:53 -0000

O. M. G.

Re: "The Week in Advertising" - mediabistro.com: AgencySpy

ischafer — Tue, 14 Oct 2008 18:05:44 -0000

That was pretty damn good.

Re: This Image Needs a Headline - mediabistro.com: AgencySpy

ischafer — Sun, 05 Oct 2008 22:47:11 -0000

Found: In the basement of the Alamo.

Re: Talk To Me, Dance With Me, In The Spotlight - mediabistro.com: AgencySpy

ischafer — Fri, 03 Oct 2008 10:31:02 -0000

Mazel tov!

Re: New ADC Directors Named; Doug Jaeger Is Prez - AgencySpy

ischafer — Mon, 29 Sep 2008 20:38:21 -0000

This is freakin' awesome. Congrats Doug, from all your friends at the Deep Focus.

Re: Mother's Dell Work Soldiers On - mediabistro.com: AgencySpy

ischafer — Tue, 29 Jul 2008 20:22:40 -0000

This is a knock on Dell -- not Mother.

But making a selling point out of the color of the computer? Lets see...where have I seen that before...and what was the Rolling Stones song they used again?

Don't answer that. I'm making a point.

Re: Renetta McCann’s New Home - AgencySpy

ischafer — Thu, 26 Jun 2008 16:01:02 -0000

5,000 people in an ad agency. Holy crap.

Re: mediabistro.com: AgencySpy

ischafer — Fri, 20 Jun 2008 17:59:04 -0000

That was the best AgencySpy post in a LONG time. Still chuckling. Ha. Chuck.

Re: mediabistro.com: AgencySpy

ischafer — Fri, 20 Jun 2008 17:57:33 -0000

That was the best AgencySpy post in a LONG time. Still chuckling. Ha. Chuck.

Re: http://www.mediabistro.com/agencyspy/news/online_underground_helps_new_tv_shows_87531.asp?c=rss

ischafer — Thu, 19 Jun 2008 17:32:27 -0000

Matt, you're 100% correct. This information CAN be used effectively with others outside the TV industry. I'm usually a big research cynic, so the only way we'd approve participation in the study is if we thought the methodology was sound. And it was. And the results (both qualitative and quantitative) were pretty damn convincing,reinforcing what we've thought all along -- WHY THE HECK ISN'T YOUR ADVERTISING AND MARKETING STRATEGY CHANGING WHILE THE WORLD CHANGES ALL AROUND YOU? Hopefully this stuff will make even the most conservative of marketing folks sit up and take notice.

Re: "sponsor my twitter profilefeed" comment

ischafer — Wed, 04 Jun 2008 23:23:16 -0000

Caught your comment in my blog spam folder. It's been approved, and I've replied...

http://www.ianschafer.com/2...

Re: mediabistro.com: AgencySpy

ischafer — Mon, 02 Jun 2008 20:28:08 -0000

I invite you to lambaste my appearance @ Advertising 2.0 on this panel on Thursday June 5th:

12:30 PM - 1:45 PM

Session B: Creativity and Content in a Social Universe: Communicating in a Social Media, User Generated Media, Twitter and Texting World

Re: (steve isaacs) - My Workflow: Blogging, Twitter, Facebook, Apps

ischafer — Thu, 17 Apr 2008 18:51:10 -0000

You're welcome, Steve. Steve rules.